Engaged is an understatement when it comes to Mad Men. “Hooked” best describes my feeling about this AMC series, now entering its third season. First, it’s as close as it gets to a bygone era where creative and content shared equal billing and the channels of target marketing were limited to print, outdoor, radio and a developing stepchild, television.
Secondly, the creative. From the storylines to actors, from the art direction to the editing, the commercial bumpers and everything in between, the creative is superb.
For this writer, Mad Men hits close to home. Many of my role models and mentors got their breaks and broke barriers on Madison Avenue. They battled what appeared to be insurmountable obstacles to bring diversity to the mediums, messages and managerial ranks. Each episode I watch reminds me that I am a benefactor of their time spent at a desk beside the copy machine, in the mailroom or as the subject of a water cooler moment. Each episode is a stark reminder of their tenacity and commitment to change – the way we perceive, the way we communicate and the way we execute.
Indeed, we’ve “come a long way baby,” and we have so much further to go, but in the meantime, this weekend, sit back and enjoy Mad Men for what it truly is: great TV. Come Monday morning, harness your creative and productive powers to maximize your momentum.
Secondly, the creative. From the storylines to actors, from the art direction to the editing, the commercial bumpers and everything in between, the creative is superb.
For this writer, Mad Men hits close to home. Many of my role models and mentors got their breaks and broke barriers on Madison Avenue. They battled what appeared to be insurmountable obstacles to bring diversity to the mediums, messages and managerial ranks. Each episode I watch reminds me that I am a benefactor of their time spent at a desk beside the copy machine, in the mailroom or as the subject of a water cooler moment. Each episode is a stark reminder of their tenacity and commitment to change – the way we perceive, the way we communicate and the way we execute.
Indeed, we’ve “come a long way baby,” and we have so much further to go, but in the meantime, this weekend, sit back and enjoy Mad Men for what it truly is: great TV. Come Monday morning, harness your creative and productive powers to maximize your momentum.
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